Advertising disclosure

What this covers

I sell advertising space on gainesvilleflorida.com so the calendar can stay free with no paywall. This page explains how that works, what a paid placement looks like, and how it is disclosed, in plain language.

What Promoted means

Every paid placement carries a visible Promoted label wherever it appears: on the weekend calendar, on category pages, and in a sponsored newsletter slot. The label means a business or organizer paid for that spot. It does not mean I endorse the business or the event.

A Promoted label never changes whether a free, unpaid event appears on the calendar. Regular events are never labeled Promoted and nobody pays to appear among them.

How a paid listing gets published

Buying a promotion does not publish it. Every paid listing lands in a moderation queue first. I review it against the published rules on the Promote page before it goes live with its Promoted label. There is no auto-publish path on this site for paid content.

If a listing does not meet the rules, I reject it and the business is not charged for a listing that never ran.

Payment processing is not live yet. The current checkout is a demo that collects no real payment, and its receipt says so plainly. Every listing bought through it still goes through the same review, labeling, and disclosure rules on this page, which describe the paid model these placements are built for.

What I never sell

I never accept payment to place a business or event without the Promoted label. I never sell placement inside the regular, unlabeled weekend calendar. If something is not labeled Promoted, no one paid to be there.

Paying for a promotion does not buy editorial influence. Advertisers do not control what else appears on the site or how it is written.

Questions

Reach me on the LinkedIn link on the About page if you have a question about a specific paid listing or this policy.

Independent publication

gainesvilleflorida.com is independently owned and operated by me, Robbie Jack. See the non-affiliation page for what that means with respect to the City of Gainesville, Alachua County, and the University of Florida.