Privacy policy

What this covers

This policy explains what gainesvilleflorida.com collects, why, and what we do with it. It covers the Friday email list and our first-party analytics. We keep it short and plain.

The email list

If you subscribe to The Gainesville Weekend, we collect your email address and the time you gave consent. We use double opt-in: you are not subscribed until you click the confirmation link we send. We store a confirmation record. Every Friday digest carries a signed unsubscribe link tied to your address, so we do not need to store a separate unsubscribe token to make it work.

The confirmation email and a business checkout receipt do not carry an unsubscribe link. They are one-time transactional messages, not part of the Friday list, so there is nothing to unsubscribe from.

We use your email only to send the Friday digest. We do not sell or rent your email to anyone.

Who processes your data

We use Resend to send email: the confirmation link, the Friday digest, and business checkout receipts. We use Cloudflare Turnstile to tell a human form submission from a bot on the subscribe, event-submission, and checkout forms, without a visible puzzle. The site itself runs on Cloudflare's hosting and database infrastructure. Each of these gets only what it needs to do that one job.

Analytics

We measure how the site is used with our own first-party analytics, stored in our own database. We do not use Google Analytics, Segment, or any third-party analytics service as the measurement of record.

We record page views and a few interaction events, tied to a first-party session id. We store a salted hash of your IP address, never the raw IP, and no name or email in the analytics table. If you arrive from an ad, we record the campaign tag so we can measure what worked.

Event submissions and businesses that promote

If you submit an event through the Submit an Event page, we store your email address along with the event details, so we can follow up about the submission if we need to. We do not publish your email.

If you buy a promotion, we store your business name, contact email, and the details of your listing so a person can review it and send a receipt. In this version, checkout is a demo and no real payment is processed, so no card details are collected.

Data retention and deletion

We keep data only as long as we need it to run the calendar and the email list. You can ask us to delete your email address or your business details at any time, and we will. Reach the founder through the LinkedIn link on the About page.

Cookies

We set one first-party cookie to hold your analytics session id. It is not used for advertising and is not shared with third parties.